We talk a lot about football and tackling, but we are always supportive of brands that are using their platform to empower youth to pursue any sport. We believe in the power of sports.
Under Armour campaign makes specific mention of female football players:
"new programming aimed at young athlete like female football plauyers starting in March, and a networking program that brings together coaches and kids."
Adrianne Pasquarelli, Under Armour Invests in Young Athletes in Wake of Pullback from Big-Time College Deals
Read the rest of the article here: Under Armour Invests in Young Athletes in Wake of Pullback from Big-Time College Deals