The latest NFL data is in and it's clear that helmet innovation is making real strides. In the newly released 2025 Helmet Laboratory Testing Performance Results, top-performing models like the VICIS ZERO2-R MATRIX and Schutt F7 Pro have raised the bar for head impact mitigation. These position-specific rankings, developed through annual collaboration between the NFL […]
As reported by FootballScoop, the Texas University Interscholastic League (UIL) has approved a landmark shift in how high school football is coached and played. Starting this fall, Texas high school football teams will be allowed to use coach-to-player communication technology via wearable devices. In a state where football is deeply embedded in culture, this decision […]
Every coach wants their defense to be more effective, more confident, and more consistent. But creating that kind of unit takes more than just effort. It takes structure, repetition, and a system you can trust. That’s where Atavus Edge delivers. Built on the fundamentals of the Atavus Tackle System, Edge is a digital coaching platform […]
As football programs across the country gear up for spring ball, coaches are looking for ways to maximize every rep, every drill, and every minute on the field. Spring is the time to refocus on fundamentals, build toughness, and set the tone for the season ahead—and when it comes to teaching safer, more effective tackling, […]
Few decisions define an NFL franchise more than who starts under center. Whether teams lean on battle-tested veterans or gamble on rising stars, their choice can reshape the next decade of the organization. It’s a debate that continues to evolve—especially as modern quarterbacks rewrite expectations around longevity and performance. What the Numbers Say Since 2001, […]
When you watch Arizona Cardinals Safety Budda Baker fly around the field, one thing is immediately clear: this guy knows how to tackle. Baker isn’t just fast, physical, and fearless—he’s technically sound, consistently positioning himself to bring down even the league’s most elusive ball carriers. At Atavus, we believe great tackling is a skill that […]
It’s no secret—we're biased. At Atavus, we believe the linebacker position is one of the most critical, yet consistently underappreciated roles in modern football. Despite a recent trend that seems to devalue linebackers, we remain convinced that elite linebacker performance is the foundation of any great defense. Period. Think about the legends: Ray Lewis, Patrick […]
In the world of Texas high school football, dominance is never guaranteed—it’s earned. At Liberty Christian High School, a culture of relentless improvement has propelled them to the top. Under the leadership of legendary Dallas Cowboys Tight End Jason Witten, Liberty Christian has transformed its defense year after year, leveraging Atavus’ data-driven tackling system to […]
We are thrilled to share that our own Kerry Carter has assumed the role of CEO at Atavus Football since January of this year.
We are excited to announce our new partnership agreement with the National Junnior to become the Official Tackle Analytics Provider of NJCAA football.
Atavus analysis tracks head contact, head positioning, and spine alignment on every tackle attempted. We believe that identifying these incidents is the beginning. We support behavior change that can be enacted by coaches in order to address this issue at the source and reduce overall incidents of head contact in tackling, period.
With safety being the largest concern in Football, Atavus looks to help address some of the areas of concern through our safe tackling programs.
We talk a lot about football and tackling, but we are always supportive of brands that are using their platform to empower youth to pursue any sport. We believe in the power of sports.
Atavus' ITA's are a comprehensive analysis of performance, safety, and execution of the technical elements involved in tackling.
Atavus' tackling analytics is not just about data. We look at every aspect of a play, from the pre-contact pursuit to the finishing elements of contact. We aggregate the data and look for impactful moments that offer actionable insights for coaches and athletes. The goal is to go beyond made vs. missed tackles and create a feedback mechanism that helps coaches communicate and athletes improve and develop tackling skills.
o know if and how a team is progressing, we must baseline a team's performance. The program assessment offers a snapshot of a team's performance, strengths, weaknesses and then prescribes a path to measurable improvement.
We are excited to announce our new partnership agreement with the National Junnior to become the Official Tackle Analytics Provider of NJCAA football.
The numbers are startling. Participation in youth football has dropped dramatically since 2010 and it's no secret why this is happening: safety concerns have led many parents to worry about their children getting injured. At Atavus, we understand that safety is a significant concern and we it's our mission to improve player safety and tackling education through our various programs, tools, and services.
Atavus analysis tracks head contact, head positioning, and spine alignment on every tackle attempted. We believe that identifying these incidents is the beginning. We support behavior change that can be enacted by coaches in order to address this issue at the source and reduce overall incidents of head contact in tackling, period.
With safety being the largest concern in Football, Atavus looks to help address some of the areas of concern through our safe tackling programs.
We talk a lot about football and tackling, but we are always supportive of brands that are using their platform to empower youth to pursue any sport. We believe in the power of sports.
Atavus' ITA's are a comprehensive analysis of performance, safety, and execution of the technical elements involved in tackling.
Atavus' tackling analytics is not just about data. We look at every aspect of a play, from the pre-contact pursuit to the finishing elements of contact. We aggregate the data and look for impactful moments that offer actionable insights for coaches and athletes. The goal is to go beyond made vs. missed tackles and create a feedback mechanism that helps coaches communicate and athletes improve and develop tackling skills.
o know if and how a team is progressing, we must baseline a team's performance. The program assessment offers a snapshot of a team's performance, strengths, weaknesses and then prescribes a path to measurable improvement.
